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UnderArmour Get In Battle

  • Hey Au fans,I have been wondering why Underarmour hasnt took this and ran with it.What I mean is this is the 1st time for underarmour to be in bcs title game and having oregon and there 1000 diff uniforms and battle it out with nikey.Dont get me wrong I love our uniforms but sense oregon makes a huge deal about theres why Underarmour hasnt took a battle with Nikey.I think it would be huge deal market wise also.And one more thing does anyone know that Auburn going to take spirit or another one of our eagles to the title game and have them do the fly bye like at our homegames.War Eagle

    This post was edited by AUB53 on 12/28/2010 at 7:05 PM

    AUB53

  • english?

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    140 Characters... too short for a good sig

    johnsbr

  • My husband has been asking the same question about the uniforms for the game. Are they going to be something special for this very special event and why hasn't Underarmour announced anything? Oregon showed theirs several weeks ago. Really wish we would rise to this challenge also. Auburn has very classy uniforms but this game needs more than just having an extra logo sewn on.

    I'm an AUBURN TIGER and LOVE IT!!

    Aubiequiet

  • tigermomma says, "Auburn has very classy uniforms but this game needs more than just having an extra logo sewn on."

    Not meaning to be confrontational, but, why?

    DGreggH

  • my english was bad, and tring to post off cell phone not that easy and no spell checker.All I was saying was why UnderArmour and Auburn didnt want to do anything with uniforms bc all we heard was about Oregon and their uniforms with Nike.It just seems that Underarmour being in their 1st title game and with nike being big deal over Oregon and thier fast uniforms.Underarmour would have done something .

    AUB53

  • Under Armour has sent tons of prototypes trying to get Auburn to wear them....the simple fact is, Auburn doesn't want to change tradition. And that I support fully. I don't want Auburn to sell out.

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    General1972

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    Good friends are hard to find. Enjoy every moment you have with them.

    woodz

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    AU4ME81

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    AuburnVol

  • As I've said before if you have to change uniforms to get noticed then your a nobody to begin with. I love Auburns uniforms. That is our identity. Would we want someone outside Auburn to change that? Hell no........

    Topcat

  • I'd love to see every Auburn player with a military unit patch on his jersey.
    Just as Cam thanked our troops (Heisman speech), this would show patriotism and support for our warfighters.
    Also, I hope our classic uniforms continue...simple, traditional, and ... no cutesy swishes or flashes.

    rocketman37

  • Nice try bammer, you suck!

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    wareagle34219

  • I'd like to see our traditional uniforms with a twist. An underlying digital camo pattern in the blue jerseys, maybe a flat matte white helmet paint - Kevlar style?\

    Maybe throw some little white semi-gloss AU logo into the numbers, and some hinted tiger eyes in the orange stripe?

    You can do traditional with a twist and keep everyone happy. No question the players like to wear stuff like that. It feels ... special.

    We don't have to get exotic. That's Oregon's deal.

    Now, I feel VERY confident that the coaches and trainers will all be wearing some pretty nice stuff.

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    gncnew

  • Spirit is going to the game for the pre flight...

    LittleE4AU

  • I seen a pic of our home jerseys with blue pants and in my opinion it looks pretty sharp. But for this game I wouldnt change anything with our uniforms. Thats something we could try during the season.

    reub96

  • I don't feel like Auburn has to change uniforms. Most people will look at Oregon's chartreuse socks and think they suck anyway. Under Armour knew what they were getting when they got us, tradition. That includes what we wear on game days. That isn't going to change.

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    auman365

  • LittleE4AU said...

    Spirit is going to the game for the pre flight...

    An eagle will be flying at the BCSCG, but it's not one of Auburns as of a couple of weeks ago. That was planned longed before anyone knew AU would be in the game.

    Under Armour can send all the prototype uni's they want, but AU has made it quite clear "tradition is not for sale." The only thing different about the BCSCG uni's is the game patch--Thank GAWD!

    This post was edited by URSoRightCarl on 12/29/2010 at 8:04 PM

    "Always remember that Goliath was a 40-point favorite over Little David." Shug Jordan

    URSoRightCarl

  • LittleE4AU said...

    Spirit is going to the game for the pre flight...

    According to an article in the Nashville Tennessean paper recently, the eagle "Challenger" will be flying in both the Fiesta Bowl and the BCSCG pregame. This is the eagle that flies for presidents, Olympic ceremonies, and other professional dome football games. Challenger is trained to fly in dome stadiums.

    Hate it's not an Auburn eagle, but for the BCSCG, and eagle is an eagle. We'll take it any way we can get it!

    AuburnVol

  • I agree with everyone post about uniforms I would keep the same uniforms ,i like the glove idea hope coach get a new jacket besides that white one,I really thought UnderArmour could of took a shot at Nike about big deal they made over oregon uniforms added alittle bit fun with game.I back UnderArmour 100% love all their gear and I stand by it wear something of theirs daily.And for person cld me a Bammer get real.Am 32 yrs old and been a Die Hard Au fan sense I could walk.I never got the chance to go to school at Auburn would have Love too.I have supported Au every way I can.It was just like a punch in the face by Tyson when I READ THAT.Glad to hear there will be a Eagle flying it will still be ours to cheer for.I would give anything to go but just couldnt make it happen spent to much on Conference game so I will be watching from home.War Damn Eagle

    AUB53

  • No need to worry about what was implied by the "bammer" statement, you paid for your membership just like the rest of us. Post away.

    I have to agree with the others about the uniforms, I love ours the way they are now. It would seem a bit gimmicky to me for us to change ours, especially if only in response to the ducks ever changing wardrobe. I, on the other hand, like to wear the underarmor stuff.

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    steelman75

  • Oh my goodness gracious here we have been invited to the event of the YEAR out in Phoenix and all we have to wear are those SAME old outfits we've been wearing since the Nineteen Sixties. It will be just so EMBARRASSING to have to wear that same motif again when the other guests of honor who are coming from OREGON you know will be just GLITTERING in their new chartreuse stockings and other accessories. I can hear them SNICKERING now and whispering about how GAUCHE we are. Oh I am MORTIFIED already.

    lurk

    LunaTick

  • I want us to focus on X's and O's, not on making a fashion statement. I don't think Auburn needs special uniforms for this game. Wear the uniforms that you always wear and go out and win like you always do.

    jcatl

  • Real teams wear Uniforms, not Outfits.

    jberger

  • The uniforms ain't changing and shouldn't. But I don't blame Under Armour for trying. As for Under Armour taking on Nike, they have. Nike's been around longer than their official 1972 founding year. Under Armour's been around since 1996. Under Armour closed their last fiscal year with $856M in revenue and 48% gross profit. Nike's last fiscal year closed with $19B in revenue at 46.3% gross profit. There's an old business adage that the quickest way to kill your business is to attack a fortified hill. Under Armour has grown their business very well and established itself as a premium performance brand in a relatively short period and they've done it staying focused on their core values and brand proposition and not by chasing Phil Knight. Multiply Under Armour's revenue by x2.8 and you get Nike's $2.4B "demand generation" expense that includes advertising, promotions and endorsement contrats. I observed how Under Armour went about building their brand years before they inked Auburn and they've done a phenomenal job. They'll make bank with Auburn being the BCSCG and also be quite content with it.

    This post was edited by URSoRightCarl on 12/30/2010 at 2:07 PM

    "Always remember that Goliath was a 40-point favorite over Little David." Shug Jordan

    URSoRightCarl

  • DGreggH said...

    tigermomma says, "Auburn has very classy uniforms but this game needs more than just having an extra logo sewn on."

    Not meaning to be confrontational, but, why?

    Obviously DGreggH you must feel you were being confrontational. I agree with the other comments that this is a football game and not a fashion show, however, as has also been said many time, this is a history maker for Auburn. Not sure how the uniform could be changed and know that at this point it won't. The new gloves and shoes will do. As I mentioned, it was not my question to begin with but my husband's who is about as dye-hard as they get. Obviously my statement upset you or someone as I got downgraded. Sorry if I offended.

    I'm an AUBURN TIGER and LOVE IT!!

    Aubiequiet